Homepage
Preface
  Opening and Introduction
  Regional Marketing in
Participants� Countries
  Regional Marketing: Labels and
Brands
  Example Neumarkt
  Example District of Cham
  Example UNSER LAND
  The Protection of Regional
Products
  Political and Administrative
Structure of Germany
  Field Trip: Spreewald- A German
Example
  Outlook
 

Example Neumarkt


Uwe Krappitz
Uwe went on presenting the example of the District of Neumarkt and gave an overview on different approaches towards regional marketing in this Bavarian district.


   
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